Typography

# 24 Remember.Growth is only possible as a product of history. Without memory, innovation is merely novelty. History gives growth a direction. But a memory is never perfect. Every memory is a degraded or composite image of a previous moment or event. That’s what makes us aware of its quality as a past and not a present. It means that every memory is new, a partial construct different from its source, and, as such, a potential for growth itself.
Bruce Mau is the creativ director of Bruce Mau Design, and the founder of the Institute without Boundaries. He uses the power and promise of design to create an ethical sustainable future for studios, employees, clients, our community, and the world in which we live in. As of 2007, Bruce was in residence at the School of the Art Institute of Chicago, in the Architecture, Interior Architecture, and Design Objects Department.